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Archive for the ‘Business’ Category

Legal tools for entrepreneurs

January 22nd, 2010

As a small business owner making sure you have the right legal documents in place is very important and costly. I run across this blog post on venture beat that I think could be interesting for our clients about a new law website that offers legal tools for entrepreneurs.

Here is an excerpt of the article:

“Today, Legal River and General Counsel, P.C. released a Terms of Service Generator and a Privacy Policy Generator for startups and small businesses.

Legal River’s tools are meant to keep costs low for entrepreneurs as they set up a business; typical terms of service documents can otherwise cost thousands of dollars. An entrepreneur only needs to fill in some basic information, such as the name of the company, information the company receives from a customer (for the privacy policy), and business structure (for the terms of service). The appropriate document is returned to the user online almost immediately, along with a version in HTML code, and the relevant policy is also emailed to the email address provided. Both tools are hosted on Legal River’s site and were developed by General Counsel, P.C.

To read the whole article please go to: http://venturebeat.com/2010/01/21/law-site-launches-online-legal-tools-for-entrepreneurs/

Thanks.

Ricardo Business , ,

Great Startup Advice

January 6th, 2010

Many of our customers at Web Piston start businesses online. The post below is a great post from Evan Williams about what web startups should be focusing on.

Some of these points might not apply to your business but they are all worth noting and thinking about.

http://evhead.com/2005/11/ten-rules-for-web-startups.asp

Enjoy

Ricardo Business, Business Website Tips ,

Great advice for web startups

November 6th, 2009

I came across this slide show through a post on VentureBeat.com. I think it is one of the best overall explanations I have seen about web 2.0 business models.

You can see the slide show here.

Enjoy.

Ricardo Business ,

Marketing Advice for a Startup

August 17th, 2009

When starting a company it is easy to loose track of what is really important to make it successful. We are constantly told that business plans are critical to success. An I believe they are. With one caveat. You can over plan.

As smart as we think we are we can not think about all the contingencies and uncertainties involved with launching a new company. I think this applies to “brick and mortar” companies (“atom”) companies and software companies (“bit”) companies. What should we do?

We should get to market as soon as we can and trial our product or service and our business model as soon as we can. To “atom” companies this means talking to potential clients, making a clean concise marketing piece that conveys your products or service benefits and business model, and getting feedback and signups from them early on. If you explain your products or services to somebody and can not get interest in them you can understand why and tweak your business.

You will not spend endless hours trying to convince people to invest in a company that will have a high probability of failure since you are not sure if your market is ready for you.

Many times we do not like to hear we are wrong. We think we are visionaries and we have found a niche that needs to be fulfilled. And we might be wrong. But even if we are right with the hunch, we are surely wrong on the fine details of the offering based on our own assumptions.

Enlist your clients early, and let them know what’s wrong. Iterate. Fix. Improve. Until you have an outstanding product and service. Let them tell you what they want and build it.

I think getting to market early and iterating is the single best way to increase your chances to succeed or minimize your pain. You will either build a much better product or realize that your idea is not viable. All without spending too much time and money.

As a closing note, as smart as we think we are, the most intelligent person still can not equate to the mental power of the many. Get your clients involved early!

Ricardo Business , , ,

For product managers and designers

August 11th, 2009

Many of you are on the entrepreneurship edge of building new products and services. If you are a product manager it is important to design products that are functional, aesthetic, and correctly priced.

However, do you ever ask yourself, what is the Internet strategy for your product. How can your product benefit from the Internet? How can I improve my customer’s experience by tapping on the web?

I found this very interesting about product design and the web: Click here

How are you planning on using the Internet to enhance your products?

Ricardo Business ,